Le plan comme aveu
Le dessin technique — grilles, cotes, typographie monospace — revient comme langage visuel en 2026. Non plus pour construire, mais pour montrer la methode.
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Notes on design,
craft and materials.
Articles by Yasser Bensetti on product design, craftsmanship, typography and making.
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Following the ideas
What cannot be written into a file
Teaching · Passing on knowledge What cannot be written into a file Design is becoming a document that machines execute. Yet the part we truly teach is precisely the part that refuses to be written…
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When the letter becomes an image again
Design · Typography When the letter becomes an image again For twenty years, typography stepped back to serve better. In 2026, it is claiming the spotlight. There is something unsettling about standing before a poster…
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In praise of what is already there
Architecture · Reuse In praise of what is already there What if the most honest material were not raw concrete, but the wall that is already standing? For fifty years, brutalism made concrete into an…
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The gesture as an answer to the algorithm
Craft · Design & Gesture The gesture as an answer to the algorithm At a time when AI generates forms in seconds, manual work is returning to the centre of the design debate — not…
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Design and technology: an alliance under tension
News · Design & Technology Design and technology: an alliance under tension Tools evolve faster than ideas. The real question is not whether technology helps design — it obviously does — but understanding at what…
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Approach
16.02.2026 Approach Process and method A method focused on understanding use and the formal coherence of every detail. Every project starts with an analysis phase. Understanding the context, the constraints and the real objectives. Identifying…
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Vision
16.02.2026 Vision My design philosophy BENSETTI Design values simplicity, functional logic and the precise intention behind every decision. Design is not an extra layer. It is not there to “dress up” a solution that has…
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Perspectives
16.02.2026 Perspective BENSETTI Design, future perspectives A vision focused on coherent, useful and structured projects, giving design a clear direction. Design is not an aesthetic exercise. It is a stance. Every project carries a responsibility:…
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